Local SEO that gets contractors found where they work
Most calls for a roofer, an HVAC company or a plumber start with a search like "roofer near me", and the businesses in the map get most of them. Local SEO is the work of making your Google profile, your reviews and your website all say the same clear thing: what you do, and the towns you do it in.
What decides who shows up in your town
Three things do most of the work. We help with all three and build the third.
Your Google Business Profile
The map results come mostly from your profile, your reviews and how close the searcher is. We audit the profile (categories, service areas, hours, photos, the website link) and give you a written list of exactly what to change.
Your reviews
Steady, real reviews are the biggest thing you control. We set your crew up to ask while they are still on the job, by QR code or text. Never bought, never filtered.
Your website
A page for each service and each town you work, with real jobs and your business details marked up so Google and AI tools can read them. This is the part we build and keep up for you.
Local SEO for roofers, HVAC companies and plumbers
The foundation comes with every Professional and Market Leader website. The monthly pieces are part of the Local Authority plan. See plans and pricing →
- ◆Google Business Profile audit with a written list of fixes
- ◆A page for each service and each town you work
- ◆Business details marked up for Google and AI tools
- ◆Search Console, Analytics and call tracking set up and shared with you
- ◆A monthly map ranking scan across your service area
- ◆One new or refreshed service or town page every month
How do contractors show up in ChatGPT and Google’s AI?
More homeowners now ask ChatGPT or Google’s AI who to call. Those answers lean on the same things: your Google profile, your reviews, and pages that plainly say what you do and where. We make your site a source an AI can read and quote. Nobody can promise a spot in an AI answer, and we won’t.
What we won’t do
- ✕Guarantee a ranking. Nobody controls Google, and anyone who promises the top three is guessing.
- ✕Buy reviews or only ask the happy customers. Both can get a profile suspended.
- ✕Stuff keywords into your business name on Google. It breaks Google’s rules and can get the listing pulled.
- ✕Build copy-and-paste town pages. Every town page gets its own real content.
Contractor sites built to be found
Miami Valley roofers and HVAC companies, each with pages for the services they offer and the towns they work.
Legacy Heating & Air
A fast, SEO-optimized website for a Troy HVAC company, with click-to-call and quote requests front and center. It also runs Beacon: the installs and repairs their techs check in become Recent Projects pages on legacyhvac.pro, with the town, the equipment, and the photos.
A&C Roofing & Remodeling
A full rebuild for a Piqua roofing and remodeling company, replacing an aging template site with a fast, SEO-optimized build. Service and town pages across the Miami Valley, storm damage and insurance claim messaging, and click-to-call front and center.
M&M Roofing
A fast, SEO-optimized website for a family-owned roofing company serving Troy, Dayton, and the greater Miami Valley — repairs, replacements, and storm-damage insurance claims, with click-to-call and quote requests front and center.
Prairie Valley Roofing
A full rebuild for a Sidney roofing company, moved off a slow Wix site onto a fast custom build. Service pages for replacement, repair, and siding and gutters, a storm and insurance claims page, financing, and pages for the towns they serve.
Your finished jobs, working as pages
Anybody can say they work in Troy. With Beacon, each job your crew finishes can become its own page, with the town, the work and the photos, so your site shows real work in the towns you serve instead of just claiming them.
See how Beacon works →What contractors ask us about local SEO
How long does local SEO take?
Profile fixes can show up within a few weeks. New service and town pages usually take a few months to settle into search. We track it with a monthly map scan, so you can see what moved and what didn’t.
Do you fix our listings on Yelp, Angi and other sites?
No, and here is why: those changes need your logins and often a verification call or code. We check your listings and give you a short list with a link to each fix, so it takes you minutes, not an afternoon.
Does posting on our Google profile help us rank?
Not directly. Posts keep your profile looking active and give someone comparing you to another company something recent to look at. Reviews and how close you are to the searcher do much more for where you show up.
What does it cost?
The local SEO foundation (service and town pages, a Google profile audit and a strategy session) comes with our $3,495 Professional website. Ongoing work is the Local Authority plan at $399 a month with a 6-month minimum: a monthly map ranking scan and report, Google profile recommendations every month, one new or refreshed page a month, and a monthly strategy call.
We do local SEO for contractors in Troy, Piqua, Tipp City, Sidney, Vandalia, Huber Heights, Dayton and the Miami Valley. See our websites for roofers, HVAC contractors and plumbers.
Let’s get you found in the towns you work.
Tell us about your business and the towns you work. We'll look at your Google profile and come back with a plan and one fixed quote, no pressure.